Start a Blog Series: A Painless Guide to Social Media

Start a Blog Series: A Painless Guide to Social Media

For business owners, blogs and social media accounts are necessities for building a presence online. They help your clients learn more about the human behind the brand, which is an essential step in building connections.  Social media is incredibly important, but it’s also a little tricky to figure out in the beginning.  If you’re wondering where you need to be and what strategies can get you headed in the right direction to shine on social media, then keep reading!

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Start a Blog Series: The Best Blogging Platform for Beginners

Start a Blog Series:  The Best Blogging Platform for Beginners

In the last part of the series, we talked about how to create categories for your blog that will pique your reader's interest.  Next, we’ll let you in on the best platform for new bloggers.  Keep reading to find out which platform truly sets you up for success from the beginning.

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Start a Blog Series: Creating + Organizing Your Blog Content

Start a Blog Series: Creating + Organizing Your Blog Content

You’ve learned why you definitely need a blog for your business and how to identify your niche and find your target audience.  The next step before you actually start writing for your blog is to think of what you’re going to include on your blog.  Read on to discover how to brainstorm content ideas and develop the categories of your blog.

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Start a Blog Series: Choosing Your Niche

Start a Blog Series:  Choosing Your Niche

In the first part of the Start a Blog Series, we talked about why you need a blog.  To continue the series, in this post we will discuss how to find your niche (or, in other words, what your blog topic will be).  This is actually a twofold process.  First, you want your topic to be something that you have a background or interest in.  Second, you want to be sure that others are interested too, because you don’t want to be the only visitor to your own blog!  Other people who share your interests are what we’re going to refer to as your target audience.  Keep reading to find out how to identify your niche and properly select your target audience.

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