Start a Blog Series: How to Create a Memorable Brand

Start a Blog Series:  How to Create a Memorable Brand

In the last post of the series, we talked about how to determine which social media platforms are best for your biz.  And in this post, we’re going to cover the importance of branding your blog/biz and how to build a memorable brand.  Keep reading to learn how you can create an authentic and cohesive brand for your own blog or biz!

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Start a Blog Series: A Painless Guide to Social Media

Start a Blog Series: A Painless Guide to Social Media

For business owners, blogs and social media accounts are necessities for building a presence online. They help your clients learn more about the human behind the brand, which is an essential step in building connections.  Social media is incredibly important, but it’s also a little tricky to figure out in the beginning.  If you’re wondering where you need to be and what strategies can get you headed in the right direction to shine on social media, then keep reading!

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Start a Blog Series: Choosing Your Niche

Start a Blog Series:  Choosing Your Niche

In the first part of the Start a Blog Series, we talked about why you need a blog.  To continue the series, in this post we will discuss how to find your niche (or, in other words, what your blog topic will be).  This is actually a twofold process.  First, you want your topic to be something that you have a background or interest in.  Second, you want to be sure that others are interested too, because you don’t want to be the only visitor to your own blog!  Other people who share your interests are what we’re going to refer to as your target audience.  Keep reading to find out how to identify your niche and properly select your target audience.

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Start a Blog Series: Does My Business Really Need a Blog?

Start a Blog Series: Does My Business Really Need a Blog?

Have you been thinking about starting a blog as you dream about creating your online business?  Do you wonder if you really need one?  Kleneice and I would encourage you to start a blog if you are hoping to build an online business.  Most businesses today have blogs because clients have come to expect them.  Your clients will want to know more about the identity and owner behind the brand, which can be achieved through blogging.  Keep reading to discover four convincing reasons to start your own blog!

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